News
Olivia Hornung presents article at the ECIS 2018
[27.06.2018]26th European Conference on Information Systems (ECIS 2018), June 23 – 28, 2018, Portsmouth, UK
The article "When Emotions Go Social – Understanding the Role of Emotional Intelligence in Social Network Use" authored by Olivia Hornung, Sven Dittes and Professor Stefan Smolnik has been accepted for presentation and publication at the 26th European Conference on Information Systems (ECIS 2018). The ECIS 2018 takes place from June 25 to 28, 2018 in Portsmouth, UK. Olivia Hornung presents the article at the ECIS 2018. Furthermore, she is charing a session in the track "Knowledge Management".
Olivia Hornung, Sven Dittes, Stefan Smolnik: When Emotions Go Social – Understanding the Role of Emotional Intelligence in Social Network Use
Abstract: Information systems (IS) research has shown that there is a vast array of motivators and reasons for using social networking sites. Nonetheless, emotional intelligence (EI) has for the most part been neglected by IS-research outside the organizational context. We therefore introduce the concept of EI to social media research and adopt a measurement model. We derive a hypothesis from literature and conduct a survey-based pre-study to investigate the relationship between EI and Facebook use. While our initial hypothesis – indicating a positive relationship between EI and an individual’s Facebook use – cannot be confirmed, we discovered a heterogeneity in our sample that left us with two subgroups. Our analysis shows that those groups display contrasting relationships between EI and Facebook use that should be investigated further. We contribute to theory by applying the concept of EI in a social media context as well as uncovering a relationship between EI and social network use. Our research results also have practical implications for social network design and social media marketing.
